Archive for April, 2009

Google Profiles – Yet another profile to maintain?

So I’m playing with the new Google Profiles today. So far seems like yet another profile to maintain. Possibly handy if you have a relatively common name. Probably not handy if you are say, John Smith.

If you have a Gmail account, the profile URL can only be customized as your gmail ID name or a series of numbers to mask your ID (otherwise people could infer your email address). If you use a non-gmail account, you can customize the profile URL to whatever your little heart desires. Which is what I did.

Search visibility is pretty much instant, but profiles, for now, are located at the very bottom of the page. I purposely set up my URL for my short name, Jacque, instead of Jacqueline to test. I have visibility for both names in the SERP.

Here is the result for me signed into a different Google account. Note the sponsored link:

Jacqueline Urick SERP

Here is the profile on the bottom of the 1st page in the SERP. Note the links to the other Social Networking sites.

Jacqueline Urick Profile in SERP

A search for my short name, Jacque shows the profile result along with with my full name:
Jacque Urick Profile

Jackie Urick is a common misspelling of my short name. While I have thought about “dominating” search for “Jackie Urick”, once I realized a few years back that the only other person with my name is some high schooler in Montana (prolly graduated by now even), I didn’t sweat it. Besides, I use “Jacqueline” for my professional name.

What is nifty is that MY Google profile is appearing for the search “Jackie Urick” despite the fact I didn’t list it as a nickname in the profile.

Jackie Urick SERP

TAKE THAT JACKIE URICK IN MONTANA.

You can visit my profile here: http://www.google.com/profiles/jacque.urick

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Of Tea Parties and Content Network Ads

I would love to get my hands on analytics for Web sites that sell tea online just for today, April 15. I noticed this ad while reading a Huffington Post article about the Tea Party in Washington D.C.

Tea Bag Content ad from huffingtonpost.com. Too bad they don't offer same day delivery!

Too bad they don't offer same day delivery!

This is an excellent example of real world events that effect online advertising. The web isn’t a vacuum, folks. I wouldn’t be surprised if there is an uptick in tea purchases that are tangential to the Tea Party phenomenon. People do enjoy drinking tea as well as dumping it in protest!

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