Archive for Search Marketing

extendr – making it easier for web stalkers

…well web stalkers and reputation managers…

I finally got around to updating all of my profiles, when a friend told me about extendr. The cool thing about extendr is that it gives a nifty little tour option for your links. People can explore your world without actually visiting the Web sites. The browser plug-in to bookmark links to your profile seems to work, but it puts all the links into a “from the web” category. So you need re-categorize all the links into the appropriate categories. Luckily, this is simple in extendr.

Jacqueline Urick's extendr profile

extendr is missing feeds. Why not let someone subscribe to updates? The 250 character limit is constraining too. I haven’t seen any of the extendr profiles ranking in the SERPs for name searches either. It looks like that is going to take some time to achieve. The extendr pages do get indexed, however.

extendr could be used in so many ways. People know you from so many different aspects of your life. Manage your personal brand. Find and express your individuality through all the noise. Use it for your business, product.

It will be interesting to see which profiles and aggregators will be adopted on a large-scale in the next few years (and what new ones will appear on the scene). If anything, extendr has make me realize how many profiles I have laying around the Internet. Its a great place to keep it all tidy.

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Display Advertising: Way Easier than Stealing my Wife.

Ignoring the fact that this man seems to believe that his wife is his property, this article exemplifies the “fun” of content network and display advertising. I will forever associate his dealership with his stupidity and this frivolous lawsuit.

Maybe his new tag line should be: “Way easier than stealing my wife!”

He needs the money!

He needs the money!



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